How LaunchpadAI and Orbit Are Rewriting the Rules of Logistics Tech — From Ownership to Empowerment
- Direct X
- Oct 10
- 3 min read
By Enrique Robinson, Founder & CEO of DirectX MGT Inc.
Every Movement Starts with a Few Who Refuse to Settle
When I first entered logistics, I saw brilliance everywhere — independent drivers, small carriers, dispatchers holding entire operations together.But I also saw an industry built on outdated systems that rewarded size over skill and left the people doing the real work with the least ownership.
They told us the system was already made.They told us innovation had a face — and it didn’t look like ours.They told us to fit in, play small, and stay behind the scenes.
We decided to build our own.
Building From the Ground Up
LaunchpadAI wasn’t born out of Silicon Valley — it came from the field. From years of consulting, managing loads, and seeing firsthand how technology ignored the people who kept freight moving.
We didn’t want another logistics app; we wanted an ecosystem.A place where tech meets ownership. Where automation doesn’t replace people — it empowers them.
So we built two connected worlds:
LaunchpadAI, our all-in-one transportation management system (TMS) that automates workflows, connects loads in seconds, and gives small carriers enterprise-level power.
Orbit, our social and professional network where carriers, brokers, and dispatchers connect, collaborate, and grow together.
Together, they form a community — not just a platform.
The First Black-Owned Tech Ecosystem in Logistics
Representation matters, especially in industries that have historically left diverse founders and operators out of the equation.LaunchpadAI and Orbit were built and developed by a Black-owned tech company — not as a statement, but as a standard.
Because when we create our own tools, we redefine ownership itself.
“We’re not trying to compete with old systems,” I often tell our team. “We’re creating new ones — owned by the people who power the industry.”
Real Stories, Real Impact
One of our earliest users, a carrier out of Atlanta, told us something I’ll never forget:
“For the first time, I feel like I’m in control of my operation — not behind it.”
That’s the difference LaunchpadAI makes.A driver who once spent hours creating invoices can now process them in minutes.A small brokerage that struggled to manage routes now uses Orbit to connect with partners and factoring companies in real time.
In just months, over 5,000 users joined our waitlist — drivers, brokers, dispatchers, and creators — all united by one belief:The future of logistics belongs to those who build it together.
More Than Technology — It’s a Movement
The logistics industry doesn’t need another platform; it needs a shift in power.Orbit gives the community a voice.LaunchpadAI gives them the tools.Together, they give people ownership of their data, their business, and their growth.
We’re not waiting for permission anymore.We’re rewriting the rules.
The Road Ahead
As we prepare for our next stage of growth, our mission remains clear:to democratize access to technology for the small players who make up 91% of the logistics market.
Because progress isn’t measured by how fast technology evolves —it’s measured by how many people it lifts along the way.
This is more than software.It’s a statement.It’s a new kind of logistics family.And it’s only the beginning.
✨ Join the Movement
Be part of the community shaping the future of logistics.Visit www.directxtms.com to learn more about LaunchpadAI and Orbit — where innovation meets ownership, and community becomes the future.
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